A pub fit for a Prince -
Grade 2 listed former banking headquarters restored to former glory
The Black Prince
The challenge was to design a mass market, value for money pub to appeal to drinkers, diners and tourists, whilst delivering significant return on Investment for Mitchells and Butlers whilst restoring a Grade 2 Listed building.
Newman Gauge created a variety of ‘areas’ welcoming a range of diverse customers including the early diners looking for a hearty breakfast, shoppers looking for a mid-morning coffee and cake, a lunchtime snack or an evening meal. The subtly defined ‘cafe’ area with patchwork, fixed seating located near the entrance provides female customers a relaxed space with a livelier area in the middle aimed for ‘drinkers’. Towards the back of the pub, plentiful seating for larger groups and visitors to relax and enjoy the new city pub.
Blending architectural heritage with modern touches, large chandeliers were used spotlighting bespoke artwork printed onto reclaimed timber planks provides a subtle mix of modernity and heritage. Materials used to reform The Black Prince were carefully sourced including natural timbers both stained and painted, timber floors and unique tiling often found in traditional pubs.
We have been working with Newman Gauge across a number of our brands for many years, and the challenge to create a new pub offering for Leeds that offers value for money yet appeals to a wide range of consumers was quite an ask, and we are rather pleased with the end result, and so are our guests.
The Black Prince, in the first month is trading above predicted sales targets and we are extremely pleased with the new offering for Leeds and glad it’s part of the Mitchells and Butlers Heartlands family. The ‘zonal areas’ provide subtle guest diversification and allow the pub to be all the things to all people – a rather clever interior design layout from Newman Gauge allowing us to reach mass markets and maximise sales potential across both food and drink sales.