We share our insights on what makes a bar or hotel popular, what furnishings are in trend and more importantly how clever design maximises space, increases service offering and more importantly how to drive a return on investment.

One of our recent hotel design projects for Butlins, The Wave Hotel at Butlins Bognor Regis has received a huge thumbs up from TV star and mum Angela Griffin, and Mummy Blogger and journalist Antonia Chitty who both say the hotel is “phenomenal”.


The Wave Hotel is aimed at families with older children with it’s very own 21st century gaming port. Modern families can play all the latest interactive games and if parents need a break, they can enjoy a coffee and snack in the adjacent Soho Coffee Co. Cafe which features a variety of comfortable seating and waves of fabric suspended in the double height space illuminated with water ripple projections.  The underwater theme is continued in the reception area with the shimmer wall backdrop and illuminated sparkly blue glass reception desk. State of the art, and ultra cool submarine style cabin rooms keep children entertained with their own private bunk beds featuring a TV and DVD player and most of all peace and quiet for the parents. A win-win hotel design for all the family.


Don’t just take our word for it, take a look at Butlins’ YouTube clip by licking here